There are not currently new elements that delight me in the new smartphones. More race today because gigahertz and the number of cores in mobile processors than real functional innovation. However, Samsung Galaxy screen S6 edge makes a big difference. Great!
David “Kosa” Kosinski made today text, which shows that the vast majority of new smartphones, including a fingerprint reader, mobile payments, whether the curved screen Samsung is worthless stuff. Dare I completely disagree.
Scythe presents the thinking typical of classical engineer or programmer. For someone so thinking it’s all about what is on paper. And if in the technical specifications, everything looks the same, it does not what to overpay for a more expensive product.
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The vast majority of consumers still choose differently.
Recently, I read an ultra interesting text from one of my favorite mobile market analysts, Horace Dediu, and one of his speeches firmly stuck in my memory. Although it Dediu said about Apple Watchu, but I think that it can be applied to any other product technology:
We are talking about the power of computer and network speed, and spend more time and money on it, to visit people, who have very little to say and say it slowly. The more we appreciate the charm and brilliance than the network bandwidth. Beauty attracts us tighter than speed. It is what offers the computing device.
How beautiful these words explain what it is now marketing the product, which is famous 4P (with English .: product, price, place, promotion, namely: product price, DISTRIBUTION, promotion) expanded in recent years by a further 4P (with English .: people, process, physical evidence, pleasure, namely: people, process, material witness, pleasure).
On the smartphone market, where we come slowly to the wall innovative and lasts for several seasons purely technological race, play an increasing role just elements associated with pleasure, beauty and procurement process.
That’s why Samsung caught in recent years a sales shortness of breath, because another of its flagship models of smartphones Galaxy S line is not out of the ordinary in the market. That’s why Apple has regained its leading position, because what you like, but in subsequent iterations of iPhones could bet on the proper marketing of the horse. And perhaps it will be the biggest Apple Watch market success smrtzegarków, because the purchasing process (even with the fact that on the day of release, and for weeks after it will not be able to buy Watcha going to the store from the street) was able to do something more than just the act of buying another technological gadget.
In a world where beauty wins the speed of action, and the appearance of computing power, elements such as curved screen Samsung Galaxy S6 plays a vital edge, even a big role.
Anyway, it’s not just about looks, but the general impression. And the curved screen Galaxy S6 makes a great edge. It felt perfect when you take it in your hand, poużywa a little, and then come back to, ordinary ‘screens other smartphones. The feeling is then exactly the same, when a better car ride back to the underdog – suddenly seems to us to be outdated, as if from the previous generation, in addition a lot of things in it begins to annoy us.
I do not really about that matter, whether it is now more functional Edge uses a curved screen when it comes to beauty ‘, which defines the Horace Dediu.
It is for me no doubt that the new Galaxy S6 draw extensively on the accomplishments designowych iPhone. I have no doubt that after trying self-contouring Galaxy S S4 and S5 models, Samsung goes back to what brought him success in S2 and S3 models, ie, a strong inspiration ‘main competitor. But it is hard not to appreciate the cherry on the cake, which, in the S6 to Samsung managed to put on top of it.


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