Prices of all flagowców on release literally allow for comfortable leg. Especially that recently soared even higher. Some blame for Apple. They argue that other producers would match it to create the illusion that their smartphones are “equally premium”. Most customers such a policy do not like getting less resistance and abandon a favorite for years the brand in favor of cheaper competition. Samsung wants to stop them, lowering the prices of its flagship next year.
Such a view is the well-known Chinese analyst Mr. Jiutang. He believes that the Samsung Galaxy S7 on launch day will be about 10% cheaper than the Galaxy S6. Perhaps some seem like much, but if you remember the price of this year’s flagship, the skojarzycie that is in question at least 300 zlotys for the basic variant and 360 gold at the option Edge with 32 GB of built-in memory.
A similar strategy already applied at the launch of the LG G4. Although he just did not bring the expected results, the same move if Samsung can help a lot. Although the reduction is “only” 10%, the prospect of staying a few hundred gold in the portfolio can effectively convince you to buy the Galaxy S7. I am thinking above all of those who still do not trust Chinese brands and believe that the Samsung flagship will provide them with a guarantee of quality and people very much attached to products Koreans. In addition, the mere prospect of “saving” really can work wonders (an example of which is the majority of promotions on that tempt people).
Lowering the price of Samsung Galaxy S7 seems to be dictated by competition from the growing importance of the Middle Kingdom. Manufacturer perhaps finally able to fight her, otherwise it may be forced to withdraw from the smartphone market. Of course, there is nothing to expect that it will start offering its products in similar amounts, which the Chinese people, but each of their reduction should result in more sales. Sam CEO Oh-Hyun Kwon, said at the ceremony to mark the anniversary of the company that:
If the resist changes, then we will not survive.
Samsung recently “cut off” the price of their flagowców in Europe. It happened, however, almost half a year from the date of their release, and as we know, the first week since its debut are the most important. A large proportion of customers buy them just then, anxious to take advantage of the latest high-enda portfolio Koreans.
Source: G for Games, phoneArena
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